creative direction • brand vision, design, and development • logo & identity • digital design • brand guidelines • signage • swag • social media + email marketing • event branding & promotion
Visual identity rebrand for Ridgefield Guild of Artists. Community and creativity flourish at the guild and at its core is a deep sense of place, found in an historic century-old barn on Halpin Lane in Ridgefield, Connecticut. C Design moved the existing identity of paint brush and pen to reflect the barn’s architecture and arts community. A colorful palette and printmaking process were used to design the icon the guild’s energy and multitude of offerings. Brand applications and patterns grew from its core elements, the barn and block type treatment, for digital and print assets to reflect The Guild’s vibrancy.
